Monarch Dental Opens the 55th office in the Dallas/Ft. Worth Area

Providing Smiles for Everyone in Frisco

07/16/2009 • Santa Ana, Calif., July 16, 2009 Bright Now Dental Inc., the nation’s leading provider of business support services to dentists, announces the grand opening of a new Monarch Dental in Frisco.  The new office provides families with a convenient, comfortable environment where they can receive the latest in comprehensive, quality dental care. 

The opening of the Frisco office continues the progressive growth strategy of Bright Now Dental Inc. continuing the company’s mission which is to provide “Smiles for Everyone!”SM by bringing quality, affordable dental care to local neighborhoods.  Other Monarch Dental offices that have opened in the Dallas / Ft. Worth-area include offices in Arlington, Burleson, Cedar Hill, Corinth, Dallas, Ft. Worth, Keller, Lake Worth, Mansfield, McKinney, Waxahachie, Murphy, Plano, Little Elm, Rowlett, and Weatherford.  The Frisco opening marks the 17th Monarch Dental office built from the ground up since January 2004. 

The new Frisco Monarch Dental office is equipped to provide prompt, efficient dental care, and offers general dentistry, preventive care, children’s dentistry, and specialty care services including orthodontics (braces), and LUMINEERS BY CERINATE® (a patented, contact lens-thin - approximately .2 mm - super translucent porcelain veneers that offer a painless way to permanently whiter, perfectly aligned teeth in two to three visits).  Monarch Dental accepts most insurance plans and Medicaid in most offices, offers financing on approved credit, and a dental discount program for patients without insurance.  The office is open Monday through Friday from 8:00am – 5:00pm. 

Good dental habits can positively affect overall health, so the dentists and professional staff value their role in helping patients maintain and/or improve their patients’ total wellness.  Monarch Dental’s dentist at the new Frisco office, Laura R. Bratcher, D.D.S., has been working with Monarch Dental for 7 year and is a graduate of the University of Texas Health Science Center at San Antonio’s Dental School.  Dr. Bratcher is very excited to be moving to the new practice and when asked about her approach to patient care Dr. Bratcher explains “I treat every patient as if they were members of my own family all the while striving to provide the highest level of quality care by performing dentristry that is comprehensive and built to last.”  In her spare time, Dr. Bratcher enjoys reading, traveling and running.

To celebrate the grand opening in Frisco, Monarch Dental office is offering $100 Off Dental Services*
and $99 Exam, X-Rays & Cleaning**.  Prospective patients can call the Monarch Dental office at
972-963 - 9104 or toll-free 1-800-MONARCH (1-800-666-2724) to schedule appointments. 

For patients who do not have dental insurance, the Monarch Dental offices offer the ConfiDent® dental discount program.  The dental discount program makes dental care affordable to individuals and families without dental insurance through a 25% discount on general dental services and a 20% discount on specialty services where available (percentage off Usual Customary Fees – UCF).


About the ConfiDent® Dental Discount Program 

The ConfiDent® program is not an insurance plan.  There are no benefits payable to enrollees, nor does ConfiDent® compensate dental care providers for services they may render to enrollees.  ConfiDent® is not an insurer, guarantor, or underwriter of any services provided under the program or of any payments to providers.  Enrollees arrange for needed dental care, including payment directly with the dental care provider.  Enrollees are responsible for the entire cost of the dental care and ConfiDent® shall in no event be liable for any payment to a provider accessed under the program.


About Bright Now Dental, Inc.

Bright Now Dental Inc., and its wholly owned subsidiaries, Monarch Dental, Castle Dental and Newport Dental, provide business support services to more than 300 dental offices in 18 states.  Bright Now Dental’s mission is to manage the time-consuming business functions of running dental practices, enabling dentists to devote virtually all of their time to quality patient care through superior service and value. Bright Now Dental Inc. handles business support services such as finance, sales and marketing, information technology, human resources, purchasing and real estate development, while dentists retain responsibility for all clinical matters.  More than two million people yearly take advantage of Bright Now Dental’s affiliated dental offices and their extended evening and weekend office hours, convenient locations, affordable prices, and flexible payment plans for quality, full-service dental care including general and cosmetic dentistry, and specialty services such as orthodontics. 

Based in Santa AnaCalif., Bright Now Dental Inc. and its affiliated dental offices employ approximately 4,200 people nationwide.  For more information, visit



LUMINEERS BY CERINATE® are developed by California-based Den-Mat Holdings, LLC, a leading manufacturer and marketer of advanced cosmetic and restorative dental products and laboratory services. Den-Mat Holdings’ products and services allow dentists to reserve, restore and enhance patient’s teeth without he requirement for anesthesia, extensive cutting, drilling and tooth removal that have characterized dentistry in the past. This revolutionary type of dentistry not only focuses on superior esthetic results, but on patient comfort and convenience as well. 

LUMINEERS® BY CERINATE are the only porcelain laminates that are strong, reversible, and have a proven record of over 20 years of clinical success. LUMINEERS BY CERINATE provide exceptional results, taking worn, misshapen teeth and transforming them into a naturally beautiful and radiant smile.  Den-Mat currentlyhas more than 680 employees and manufactures a complete line of more than 200 cosmetic and restorative formulations. The company services approximately 40,000 dentists worldwide, and offers variety of educational seminars and marketing support services for dentists. For additional information, please visit

* Offer applies to any new treatment plan. Limit one per person. Offer does not apply to diagnostic, preventive or specialty services.  Not to be combined with any other offers or insurance. Valid for new patients on initial visit in the Frisco location only. Offer coordinated with applicable state laws and subject to change. Expires on 12/31/09.

** Regular price $297; Includes examination, necessary X-rays and routine cleaning (in the absence of periodontal disease) only. Valid for one new, cash patient on initial visit only. Offer subject to change and expires on 12/31/09



Call 844-800-7645
Walk-in and emergency appointments are welcome.
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